Paid Search Associate - 6 Month Contract

Salary/Rate:The role is paying competitively based on experience.
Job type:Contract
Town/City:New York
County/State:New York
Specialism:Marketing
Job ref:189599/Contract
Post Date:11. 05. 2024
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About the Role

A leading Financial Services company based in New York are looking to recruit a 'Contract Paid Search Associate'.

The role is paying competitively based on experience. 

This will be for 6 months initially with a view to go perm. 

You MUST have experience in a Paid Search role.

 

Key Responsibilities -

  • Meet deadlines and work towards set targets to help maximise return on investment from paid search accounts
  • Plan and create paid search campaigns across Google Ads, Microsoft Ads and Apple Search Ads using current best practice
  • Undertake keyword research for products and financial market events that have the potential to increase reach and demand
  • Create strong text copy; write briefs for asset production, considering audience research and profiling
  • Working closely with the local marketing team to: Ensure keywords, ad copy and landing pages resonate with the relevant audience and are in sync with broader marketing activities, as required. Identify opportunities where paid search can support wider marketing initiatives

 

Experience and Skills Required -

  • Some experience working with 5+ figure budgets and managing multiple accounts/products
  • Previous experience in Google Ads paid search with a reasonable understanding of the auction process, bid strategies, optimisation techniques, testing methods and account management
  • Able to produce strong ad copy to best practice

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